nolii launches at London Design Week

23 Sep 2017

New tech brand nolii launches at London Design Week

Benjamin Hubert and Asad Hamir’s ‘nolii' debuts in Somerset House as part of London Design Week. The preview installation will be on until the 24th September. 

The lifestyle-led tech brand focuses on reducing the stress and noise of today’s technology by addressing the everyday obstacles people encounter with their accessories. The eco-system of accessories has been designed with a utilitarian and worry-free user experience in mind. The multi-purpose product line includes a phone case with attachable extensions to minimise clutter and a two-in-one portable charger allowing you to charge both your phone and laptop. 

Saffron worked with Hubert and Hamir to define and position the nolii brand. Saffron was involved throughout the design process, from naming to market positioning, to bring to life a clean and contemporary new brand.

The nolii's suite of products is available from November.