I totally love Apple products and have in the past used the Apple brand as a reference point for just about anything positive when it comes to great branding, but just recently I wonder if things are shifting? The problem is that Apple’s
Read more...I love the smell of papers. The early morning newspapers delivered to my doorstep smells of the fresh printing ink used for the past twenty years. Every new John Grisham or Dan Brown still provides the familiar escapism into the world
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