Our view / Icing on the cake

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Our view / The Davos agenda 2011. Should it matter to brands?

The Davos agenda 2011. Should it matter to brands?

Today was the first day of the World Economic Forum in Davos-Klosters. There is possibly no more influential a platform for ideas than Davos. It brings together the ingenuity of

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Our view / Selling isolation…

Selling isolation…

“Come back to your own island.”, announces an ad for a premium apartment. “The world connected to you on your computer.” Claims a ‘social’ networking site. How wonderful the world has become! We return not to our ‘homes’

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Our view / Gas Natural Fenosa

Gas Natural Fenosa

Gas Natural, for decades the leading Spanish player in the global gas industry, recently acquired Unión Fenosa, Spain’s third-largest power company. With this acquisition, Gas Natural merges its gas and power business

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